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Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Alcatel-Lucent Multi-screen Experience by Alcatel-Lucent June 2009 - (Free Research) This video demonstrates how our Multi-screen Experience enables the seamless movement of content and services across devices. It shows how with its unique ability to bring consumers more freedom and simplified consumption, multi-screen will create growth through a constructive intersection of content, advertising and communication industries. (VIDEO) VIEW ABSTRACT | GO TO

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: Grey Healthcare Group leverages FalconStor VTL with deduplication to improve backup and recovery performance, optimize storage assets, and strengthen data security by FalconStor Software March 2009 - (Free Research) Grey Healthcare Group is one of the world's top five healthcare communications companies. Read this case study to learn how Grey Healthcare Group leveraged FalconStor VTL with deduplication to improve backup and recovery performance, optimize storage assets, and strengthen data security. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

The AVG Web Threat Data Feed by AVG Technologies USA, Inc. July 2009 - (Free Research) Forums, social networking sites, and content delivered by advertising networks are prime targets for malicious code. According to IDC, up to 30% of companies with over 500 employees have been infected through Web surfing. Try a free week-long trial of The Feed and see how it can help keep your company safe. (DOWNLOAD) VIEW ABSTRACT | GO TO DOWNLOAD

NBA Basketball Team Scores with Sales Force Automation Tool by Microsoft April 2008 - (Free Research) Read how a Microsoft Dynamics solution helped a NBA Basketball team gain benefits such as system connectivity, sales force automation, and enhanced productivity. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction by Alcatel-Lucent October 2009 - (Free Research) Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Impact of Carrier Ethernet on Service Providers by Dorado Software September 2009 - (Free Research) Mobile internet access and the explosive demand for high bandwidth services on mobile devices have created a pivotal point for service providers. Those providers that can meet the new demands while increasing efficiency will be able to increase their market share, while those that are not will lose ground. Read on to learn how to keep up. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Microsoft Dynamics CRM - Sports Organizations by Microsoft July 2009 - (Free Research) For many sports organizations, a CRM system acts much like the lifeblood of the company, feeding insightful information about both customers and players to management and coaches in order to enhance business decisions. Watch this video case study to hear about the benefits of Microsoft Dynamics CRM from real customers. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Management Excellence: Leveraging Technology and Techniques by Oracle Corporation November 2008 - (Free Research) One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Internet Gambling Sites: Expose Fraud Rings and Stop Repeat Offenders with Device Reputation by iovation, Inc. June 2009 - (Free Research) This white paper will help you understand what new and innovative techniques can be used to combat online fraud and abuse, and how online casinos can realize a true return on investment by reducing losses from fraud exposure and increasing operational efficiency within the fraud detection process. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Center Automation - Facing the Air of Change by Wipro Technologies June 2009 - (Free Research) Many IT organizations still perform a majority of Data Center administration tasks manually. Today, manual techniques are obsolete as Information Technology is required to manage complex multivendor infrastructures cost-effectively. There is one way to meet this challenge and that is Automation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Online Dating: Keeping Your Members Safe from Online Scams and Predators by iovation, Inc. June 2009 - (Free Research) This whitepaper will help you understand what new and innovative techniques can be used to protect the reputation of your business, keep your members in a safe and trusted environment, while keeping the fraudsters out. Device fingerprinting helps identify the bad guys so sites can eliminate their accounts from the network once and for all. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

A Smarter Start: Preparing Data with SPSS Statistics Base by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) Before you can analyze your data, you must prepare it for analysis. SPSS Statistics Base offers an array of techniques and features to help users validate data in order to ensure complete, effective, and accurate analysis. This webinar will show you some of these techniques so you can be certain you are getting the best information from your data. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Designing Great Visualizations by Tableau Software April 2009 - (Free Research) Visual representations are a fundamental component of human learning and understanding. To study the impact of data visualization, we must first look to the past and see how our ways of shaping and representing data have changed over time. This paper traces the history of visual representation, from cave drawings to the computer revolution. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cloud computing 101 by Platform Computing Corporation October 2009 - (Free Research) Tune into this podcast for expert insight into the impact of cloud computing on your IT infrastructure. Hear from cloud computing expert, Jeff Kaplan, as he explains the basic pressures driving cloud computing. Learn about Amazon's influence on the cloud market and discover the 3 elements that attract enterprises to the cloud. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Enterprise Cloud Computing: Transforming IT by Platform Computing Corporation July 2009 - (Free Research) This white paper examines the evolution of private clouds and discusses how many organizations that have implemented grid or virtual machines are moving towards private clouds. It also describes how organizations can successfully implement this new IT delivery model using a phased approach that starts with cloud management software. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Using cloud computing to accelerate your UC deployment by Smoothstone IP Communications June 2009 - (Free Research) In this webcast, Zeus Kerravala, SVP of Enterprise Research from Yankee Group, will define unified communications, provide an overview of cloud computing based UC services, describe the corporate benefits of cloud computing and provide practical advice for companies that want to explore this as a viable deployment option. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

IT Briefing: Using Cloud Computing to Accelerate your UC Deployment by Smoothstone IP Communications June 2009 - (Free Research) In this IT briefing, Zeus Kerravala, SVP of Enterprise Research from Yankee Group, will define unified communications, provide an overview of cloud computing based UC services, describe the corporate benefits of cloud computing and provide practical advice for companies that want to explore this as a viable deployment option. (IT BRIEFING) VIEW ABSTRACT | GO TO

Research Report on Virtualization and Cloud Computing in Test/Dev Environments by Platform Computing Corporation October 2009 - (Free Research) Read this report to learn the research findings of this study, which examined the challenges of managing Test/Dev environments and the opportunity for server virtualization and cloud computing to address them. This paper includes several graphs and an in-depth discussion of the advantages of private cloud computing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Five IT Trends that Reduce Cost AND Improve Web Performance by Gomez August 2009 - (Free Research) Hear from Forrester Research experts to learn about 5 key business and technology trends that are enabling companies to reduce costs AND ensure web application performance. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

CloudBurst Marketing Demo by IBM September 2009 - (Free Research) IBM CloudBurst is a quick-start to cloud computing. Simply roll it into your data center to quickly see the benefits of cloud computing. (PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Virtualization, Cloud Computing and the IT Service Catalog by newScale, Inc. October 2009 - (Free Research) In this webcast, learn about an IT service catalog that will help you achieve virtualization benefits like cost savings and IT agility. Discover a new operating model that enables effective virtualization and cloud computing management. Learn how IT can become more cloud-like and explore how to pave the way for an internal cloud. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Chapter 3: SaaS on the Rise, but Does It Deliver? by SearchCRM October 2009 - (Free Research) The emergence of Software as a Service-based applications has enabled organizations to get new applications up and running quickly and cheaply, saving resources for mission-critical tasks. (EBOOK) VIEW ABSTRACT | GO TO

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