10 Ways to Improve B2B Email Deliverability and Effectiveness by Vtrenz, Inc. Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased more... >> Discover more offerings from Vtrenz, Inc.
		CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.. Build your CRM system so it is flexible enough to quickly respond to changing customer needs and business challenges to sustain a competitive advantage and enjoy a profitable more... >> Discover more offerings from SAP America, Inc..
		Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM. Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable more... >> Discover more offerings from CDC Software - Pivotal CRM.

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Integrated E-Commerce Solutions | Marketing Management | Customer Relationship Management (CRM) | Customer Interaction Management | Business to Business Web Commerce | Web Content Management and Publishing | Customer Experience Management (CEM) | Email Campaign Management | Customer Service (General) | Customer Information Management/ Customer Databases | Business Intelligence Solutions

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Removing Internet Anonymity Barriers with IP Intelligence by Digital Element. January 2008 - (Free Research) NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Akamai Application Performance Services for the Manufacturing Industry by Akamai Technologies (E-mail this company) Manufacturing web sites serve a dual role. Extranets keep suppliers and dealers productive and also provide media-rich B2C sites with personalized, engaging content and applications for brand-building and self service. To succeed, manufacturers like Audi, Toyota, and Nissan rely on Akamai.  (SERVICE) GO TO DETAILED REPORT

Akamai Application Performance Services for the Manufacturing Industry by Akamai Technologies. Akamai Technologies managed services address core weaknesses of the public Internet, using the Akamai platform - 25,000 servers across 69 countries - to detect and avoid problem spots.  (SERVICE) GO TO DETAILED REPORT

How to Accelerate Time to Market of AJAX and Flash-based Applications by Keynote Systems February 2008 - (Free Research) This Webcast explores the steps necessary to delivery a positive and rich user experience utilizing AJAX and Flash-based applications. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers by Silverpop Systems Inc. August 2008 - (Free Research) Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Best Database Marketing Discoveries for B2B Companies by Extraprise Group, Inc. August 2008 - (Free Research) This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company’s overall marketing spend. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Closing the Order-to-Cash Performance Gap between Document Processes and SAP® Solutions by Esker Inc. September 2008 - (Free Research) For businesses running SAP solutions, manual processing of customer order and billing documents often limits their ability to improve order-to-cash performance. Learn about technology that reduces sales order processing time and costs 40-90% and DSO typically by 2-5 days at minimum, with +99% order accuracy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

TowerGroup on Rich Internet Applications and Online Merchant Card Portals by Actuate Corporation. July 2008 - (Free Research) View this webinar featuring TowerGroup and Actuate and learn about adding value to traditional payment services to ensure customer retention and grow crucial revenue streams. Opportunities created by industry consolidations to deliver a seamless online experience have not been realized. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

8 Seconds to Capture Attention: Silverpop’s Landing Page Report by Silverpop Systems Inc. August 2008 - (Free Research) It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Online Video: The New Merchandising by Akamai Technologies. September 2008 - (Free Research) This white paper examines the trends in eCommerce video applications, current customer and eRetailer attitudes, and the challenges to successfully delivering high quality online video into their online merchandising strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Keep Your Web Customers Coming Back: Three Improvements to Enhance Your Customer's Experience by Cisco Systems, Inc February 2008 - (Free Research) Read this whitepaper to learn how to ensure a positive Web experience for your customers. Discover three steps you can take right now to enhance your customer's experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

5 Tips to Turn Your Website into a Marketing Machine. by HubSpot June 2008 - (Free Research) Learn 5 tips - SEO (search engine optimization), blogging, marketing analytics, and more - to leverage the Internet and transform your website into a marketing machine. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Search Engine Optimization (SEO) 101 by HubSpot June 2008 - (Free Research) What is SEO? Why is it important? Attend this free webinar to learn what you need to know to optimize your site for search engines. This webinar will cover the basics of SEO, what you need to know to get started or hire a consultant. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

5 Tips to Turn Your Website into a Marketing Machine by HubSpot June 2008 - (Free Research) Learn how to use search engine optimization (SEO), blogs, and marketing analytics to transform your website into a marketing machine that will attract qualified prospects and convert a higher percentage of them into customers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Online Content Speaks Volumes by SiteCore July 2008 - (Free Research) This whitepaper examines the results of a survey by Aberdeen in which 300+ executives, users, and managers of online content management systems were asked the methods they use for building their web content management and delivery models. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Engaging Your Subscribers Using Interactive Media in Email by Bronto Software October 2008 - (Free Research) Learn how using a web 2.0, or interactive strategy, in email marketing will keep your prospects and customers engaged. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enterprise Content Management: From Strategy to Solution by IBM. April 2008 - (Free Research) Enterprise Content Management has become an important competence and infrastructural technology. Organizations implementing an ECM strategy should consider IBM’s ECM offering as it meets the requirements of a “true” enterprise content management. (WHITE PAPER) GO TO WHITE PAPER

Forrester Research: Web Content Management for External Sites by SDL Tridion August 2008 - (Free Research) Read this white paper to discover how to implement comprehensive Web Content Management (WCM) to establish an effective Web presence. Explore the steps necessary for managing and delivering persuasive content experiences. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Dynamic Content in Action: DiscountBeautyCenter.com Case Study by Listrak. January 2008 - (Free Research) Listrak's marketing and professional services departments teamed up to help DiscountBeautyCenter.com, an online supplier of brand name cosmetics, fragrances, and professional beauty supplies. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

TransPromo Opportunities in a Digital World: Electronic Adaptations in an Era of Mobile Communications and Distracted Customers by Pitney Bowes Group 1 Software September 2008 - (Free Research) This whitepaper traces the evolution of E-Transpromo, demonstrating the increasingly important role across new media. It explores self-service web portals, online banking and bill consolidators, cell phone bill pay, and secure transaction email. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: Insurance Company Secures Customer Data and Receives 97% Customer Satisfaction Rating by Cisco Systems, Inc September 2008 - (Free Research) This podcast explains about how SBLI USA is using various technologies to secure its customer information, as security is crucial for SBLI USA they are using firewalls, VPN and other security measure. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Rich Internet Applications: Design, Measurement, and Management Challenges by Keynote Systems February 2008 - (Free Research) This paper describes the evolution of traditional Web pages and applications and reviews the behavioral characteristics of the emerging class of Rich Internet Applications(RIA). (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Are You Providing Your Customers with the Satisfying Experience That will Keep Them Coming Back? by Cisco Systems, Inc September 2008 - (Free Research) In today’s tough economic times, businesses face a daunting challenge: do everything possible to attract and retain customers. This paper examines eight strategies for creating a relationship with your customers that will keep them coming back. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Extraprise CRM Support Survey Report by Extraprise Group, Inc. August 2008 - (Free Research) This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group’s COLLABORATE 08 conference in April 2008. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

B2B Database Marketing Trends and Best Practices by Extraprise Group, Inc. August 2008 - (Free Research) This article reviews specific client examples of best practice application of database marketing in B2B environments. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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