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Globo.com customer story by SPSS Inc. Worldwide Headquarters
May 04, 2009 - (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics.
Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
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November 09, 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc
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September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.
Force.com: Create and Run Any Application in the Cloud by Salesforce.com
March 2009 - (Free Research) Cloud computing is changing the landscape of information technology in a profound way. Building and running business applications with traditional software has always been complex, slow, and expensive. By replacing locally managed stacks of networking, hardware, and software resources with an Internet-based utility, this model has changed how..
Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc
February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Selecting an ERP Solution: A Guide by Infor
November 2008 - (Free Research) This paper provides guidance on how to develop a good, simple strategy to evaluate and choose the right ERP software package for your company.
A Guide To Building a Business Case for Self-Service Appointment Scheduling by TimeTrade Systems
June 2009 - (Free Research) Organizations are using specialized enterprise software designed exclusively for scheduling and managing thousands, even millions, of appointments per year. This document is designed for a project leader or business consultant tasked with developing the business case for customer self-service appointment scheduling using EAS software.
Identity-Enabled Web Services: Standards-based Identity for Web 2.0 - Today by Ping Identity Corporation
June 2009 - (Free Research) Web Services are emerging as the preeminent method for program-to-program communication across corporate networks as well as the Internet. Securing Web Services has been a challenge until recently. This White Paper discusses how Identity-Enabled Web Services works, and why it is important.
Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation
September 2008 - (Free Research) This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
Connecting Through Content: Issue One by KnowledgeStorm, Inc
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March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc
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May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.
IPTV Test and Measurement Best Practices by Alcatel-Lucent
January 2007 - (Free Research) This whitepaper focuses on providing a pragmatic set of test and measurement guidelines that can be implemented on a live operational IPTV service. The recommendations given in this paper are generally applicable to any IPTV system.
Learn how to Enhance your Online Customer Relationships by Actuate
May 2009 - (Free Research) To truly meet the needs of the modern banking customer, banks must do more than simply provide multi- siloed, disconnected, and inconsistent channels. This business whitepaper includes recommendations from a leading analyst on driving customer retention.
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