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The Economics of Embedded Development, Testing, Deployment and Support by IBM December 30, 2008 - (Free Research) This paper is aimed at helping senior management address its product ROI in a manner that can be directly applied to their everyday management practices. In this report, EMF presents a methodology for calculating the ROI for a development based on the direct cost of development, associative costs, extrinsic costs and a process for estimating risk. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 19, 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Data Quality: A Survival Guide For Marketing by SAP America Inc June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Using Performance Drivers to Enhance Business Success: Identifying, Visualizing and Analyzing Key Performance Drivers (KPD metrics) by myDIALS Inc. November 04, 2009 - (Free Research) This paper examines performance metrics and focuses on the nature, identification and use of Key Performance Drivers to enhance business success. It illustrates how these KPD metrics can be visualized and logically related to the Key Performance Indicators that measure those outcomes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Programmable Logic Controller Product Lines (PLCs) by AutomationDirect Starting with the DL05 at 8 inputs/ 6 outputs, all the way up to the fully expanded 100 I/O DL06 PLC, these PLCs are a standard that can grow with the changing needs of your machine or process control applications.  (HARDWARE PRODUCT) GO TO DETAILED REPORT

Tips from the Trade – Competing on Web Analytics by SAS Institute Inc. August 20, 2009 - (Free Research) The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

SEC Exam Survival Guide: Prepare in 12 Steps by Advent Software, Inc August 2008 - (Free Research) This Securities and Exchange Commission Exam Survival Guide provides you with the actions you can take to prepare for an SEC exam so that when the call comes, there is minimal stress and disruption to your firm. (WHITE PAPER) GO TO WHITE PAPER

Best Practices of the Best-Run Sales Organizations by SAP America Inc June 2009 - (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The IT Management Software Megavendors by BMC Software, Inc October 2009 - (Free Research) The current recession and credit crunch deeply affected IT spending in the last quarter of 2008 and into 2009. This SWOT Analyst report for Q3 2009 regroups the market contenders by categories for an easier evaluation to enable vendor strategy professionals to substantiate decisions about their partnership and go-to-market strategies. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Real Estate Firm Adopts Microsoft Dynamics CRM Online to Drive Up-Sell Opportunities by Microsoft April 2008 - (Free Research) Microsoft Dynamics CRM Online delivered the reliable solution Norris needed to safeguard, analyze, and share customer data with employees. His team can now use that data to much more effectively sell and up-sell his firm's products and services. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

User Directed Storage Management: How To Make Users Accountable For Responsible Storage Usage by Northern Parklife February 2009 - (Free Research) The accelerated pace of doing business in today's world puts organizations under tremendous pressure. They need to be fleet and flexible, able to rapidly respond to opportunities, make decisions, and deploy resources. Critical to this is the way information is managed and stored. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Make CRM Work the Way Salespeople Do by Oracle Corporation October 2009 - (Free Research) This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

FalconStor Heats up VTL Deduplication and the Data Deduplication War by FalconStor Software June 2009 - (Free Research) Today, let's focus on one of the leading players in the data deduplication space, FalconStor. FalconStor can rightfully claim the market share leadership space for VTLs, even though there are other strong players in the space. But the market is fiercely competitive and FalconStor is not resting upon its laurels. (JOURNAL ARTICLE) VIEW ABSTRACT | GO TO

How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM October 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Multi-Channel Mayhem: Tapping the Customer Experience for Competitive Advantage by SAS Institute Inc. August 2009 - (Free Research) This webcast focuses on results from compelling research that is focused on multi-channel customer management. This research will help marketers better manage the multi-channel customer experience and develop future strategies. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

The Business Value of Novell SUSE Linux Enterprise Server on HP ProLiant x86 Servers vs. Sun Solaris 10 on Sun Servers by Hewlett-Packard Company October 2009 - (Free Research) Alinean, a leader in IT value measurement, teamed up with HP and Novell to assess the financial merits of moving from a legacy Sun Solaris and SPARC environment to Novell SUSE Linux Enterprise Server (SLES) running on HP ProLiant DL 785 G6 x86 Servers versus upgrading to SUN Solaris 10 running on Sun SPARC T5440. Read this paper for the results. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Creating Sales Opportunities with Lead Scoring by Genius.com October 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Driving Business Process Productivity by Tuning Your Customer-Centric Business Processes for Profit by Microsoft September 2009 - (Free Research) This webcast demonstrates how Microsoft Dynamics CRM can be used to capture and manage structured and unstructured sales and marketing customer data within a single, integrated system can help increase your organization's return on investment. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

HEALTHsuite® - Claims Processing Software by RAM Technologies, Inc. HEALTHsuite is an administrative claims processing system designed for health plans and other health care organizations. Rich in features and functions to support health plans of all sizes and types, HEALTHsuite supports all aspects of health care administration including HMO, Consumer Driven, Medicare, Medicaid and Federal Health Benefits.  (ASP & SOFTWARE PRODUCT) GO TO DETAILED REPORT

Responding Quickly to Changing Markets: Anticipate, Adapt, Excel by SAP America Inc January 2009 - (Free Research) This paper examines how to tap into the potential of your nimbler organization by instituting efficient operations. Learn how to predict and respond quickly to changing market trends and customer demands. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation November 2009 - (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales and Marketing: The New Power Couple by Microsoft December 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft September 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Grow Your Business with Microsoft Dynamics CRM by Microsoft September 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

State of the Business Process Management Market 2008 by Oracle Corporation August 2008 - (Free Research) Over the last few years, BPM has seen rapid growth because it succeeds where earlier approaches have failed -— uniting business strategists and technologists together with a shared set of tools to accomplish common goals. The future promises even more explosive growth as BPM products continue to mature. Read on to learn more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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